Pilot Project - Self Initiated Campaign
Channelling a style I curated from natural environments gave me the space to spotlight incredible emerging creatives for this exclusive publication.
Exhibited in the OXO Tower, London
Set on a custom stage designed to reflect timeless outdoor design, alongside a handmade risograph zine, this campaign for my new creative initiative was brought to life with the support of a great team.
Designed digitally, Risograph-printed, and produced by hand. This zine documents the history of Strme (Steep) and how I found my purpose through the years of branching into various creative paths.
In showcasing this body of work, I wanted the stage to speak for itself, leaving no room for misinterpretation, only a direct collaboration with the outdoors. Crafting an element from nature allowed me to express my curated style inspired by the seamless design of the outdoors.
Behind it, I hung a plane of recycled outdoor fabrics stitched in the likeness of an independent clothing brand. This piece highlights how the outdoor industry is shifting the way performance materials and excess are repurposed.
This collection of graphic posters was created in collaboration with various creatives within the outdoor sector. Working with their photographs, I intuitively designed around the environment and context of each image.
Pilot Project - Self Initiated Campaign
Channelling a style I curated from natural environments gave me the space to spotlight incredible emerging creatives for this exclusive publication.
Exhibited in the OXO Tower, London
Set on a custom stage designed to reflect timeless outdoor design, alongside a handmade risograph zine, this campaign for my new creative initiative was brought to life with the support of a great team.
Designed digitally, Risograph-printed, and produced by hand. This zine documents the history of Strme (Steep) and how I found my purpose through the years of branching into various creative paths.
In showcasing this body of work, I wanted the stage to speak for itself, leaving no room for misinterpretation, only a direct collaboration with the outdoors. Crafting an element from nature allowed me to express my curated style inspired by the seamless design of the outdoors.
Behind it, I hung a plane of recycled outdoor fabrics stitched in the likeness of an independent clothing brand. This piece highlights how the outdoor industry is shifting the way performance materials and excess are repurposed.
This collection of graphic posters was created in collaboration with various creatives within the outdoor sector. Working with their photographs, I intuitively designed around the environment and context of each image.